Key Stats
- Annual Revenue (2024)$13.69 Billion
- Market Cap (Jan 2026)$34.74 Billion
- Gross Bookings (2024)$110.9 Billion
- Employees16,500
- HeadquartersSeattle, Washington
Expedia Group operates as one of the largest online travel companies worldwide. The company owns and manages travel fare aggregators and metasearch engines including Expedia.com, Hotels.com, Vrbo, Travelocity, Hotwire.com, Orbitz, and Trivago. Travelers can book flights on over 500 airlines and access more than 3.5 million lodging facilities through its platforms.
The company serves both leisure and corporate travelers through its B2C segment while its B2B division provides technology solutions to airlines, travel agents, and financial institutions. Expedia Group generates most of its revenue from the United States, where it holds approximately 9.7% of total travel spending. The name Expedia combines exploration and speed, reflecting its mission to simplify travel planning.
Expedia Group History
Expedia Group Co-founders
Expedia Group Revenue
Expedia Group generated $13.69 billion in revenue during 2024, representing a 6.64% increase from the previous year. Lodging accounts for approximately 80% of total revenue, with the segment bringing in nearly $11 billion annually.
The company experienced significant disruption during 2020 when revenue dropped 56.92% to $5.2 billion due to the pandemic’s impact on travel. Recovery came swiftly, with revenue growing 65.38% in 2021 and returning to pre-pandemic levels by 2023.
Expedia Group Acquisitions
Expedia Group built its current portfolio through strategic acquisitions spanning two decades. The company’s acquisition strategy accelerated between 2013 and 2015, when it spent over $6 billion to consolidate its position in the online travel market.
In 2000, Expedia made its first major purchases by acquiring hotel consolidator Travelscape.com and alternative lodging specialist VacationSpot.com for approximately $153 million. These acquisitions shifted the company’s focus from primarily selling airline tickets toward more profitable lodging transactions.
The 2013 investment in Trivago gave Expedia a foothold in metasearch, allowing travelers to compare hotel prices across booking sites. Trivago went public in 2016 while remaining majority-owned by Expedia Group.
In 2015, Expedia acquired Travelocity from Sabre Corporation for $280 million in cash, following a 2013 strategic marketing agreement where Expedia powered Travelocity’s technology platforms. The same year, Expedia purchased Orbitz Worldwide for $1.6 billion, adding the Orbitz, ebookers, HotelClub, and CheapTickets brands to its portfolio.
The HomeAway acquisition in 2015 for $3.9 billion represented Expedia’s largest purchase and marked its entry into vacation rentals to compete with Airbnb. HomeAway was later rebranded as Vrbo in 2019, and the platform now contributes over 40% of Expedia’s total sales.
In 2021, Expedia sold its corporate travel unit Egencia to American Express Global Business Travel to focus on its core OTA, B2B partnerships, and alternative accommodation businesses.
Expedia Group Marketcap
Expedia Group trades on NASDAQ under the ticker symbol EXPE. As of January 2026, the company holds a market capitalization of approximately $34.74 billion, ranking it among the world’s 700 most valuable companies.
The stock experienced significant volatility during the pandemic, dropping from $19.1 billion in late 2019 to $7.91 billion in April 2020. Recovery followed the travel industry’s rebound, with market cap climbing to $25.12 billion by April 2021.
Expedia Group Competitors
Expedia Group operates in a competitive online travel agency market dominated by a few major players. Booking Holdings and Expedia Group together account for approximately 42% of global OTA gross bookings according to Skift Research.
The company faces increasing competition from Google Travel, which directs users to book directly with hotels and airlines. Regional players like Trip.com and MakeMyTrip challenge Expedia’s expansion in Asian markets.
| Company | Headquarters | Primary Focus | Market Share |
|---|---|---|---|
| Booking Holdings | Norwalk, Connecticut | Online Travel Agency | 28% |
| Airbnb | San Francisco, California | Alternative Accommodations | 10% |
| Trip.com Group | Shanghai, China | Asia-Pacific OTA | Regional Leader |
| TripAdvisor | Needham, Massachusetts | Reviews & Metasearch | 1.71% |
| MakeMyTrip | Gurugram, India | India OTA | Regional Leader |
| Kayak | Stamford, Connecticut | Metasearch | Booking Holdings Owned |
| Priceline | Norwalk, Connecticut | Discount Travel | Booking Holdings Owned |
| Agoda | Singapore | Asia-Pacific Hotels | Booking Holdings Owned |
| Skyscanner | Edinburgh, Scotland | Flight Metasearch | Trip.com Owned |
| Hopper | Montreal, Canada | Mobile Travel App | Growing |
FAQs
Who founded Expedia Group?
Rich Barton and Lloyd Frink founded Expedia as a division of Microsoft in 1996. Barton pitched the online travel concept to Bill Gates and served as the company’s first President and CEO.
What brands does Expedia Group own?
Expedia Group owns Expedia.com, Hotels.com, Vrbo, Travelocity, Hotwire, Orbitz, ebookers, CheapTickets, CarRentals.com, Expedia Cruises, Wotif, and majority stake in Trivago.
When did Expedia become a public company?
Expedia first went public on November 10, 1999, when Microsoft spun it off. After IAC acquired and later divested the company, Expedia became independently public again on August 9, 2005.
How much revenue does Expedia Group generate?
Expedia Group generated $13.69 billion in annual revenue during 2024. The company reported $110.9 billion in gross bookings the same year, with lodging accounting for 80% of revenue.
Is Expedia Group the same as Booking.com?
No, Expedia Group and Booking.com are separate companies and direct competitors. Booking.com is owned by Booking Holdings, while Expedia Group owns brands like Expedia.com, Hotels.com, and Vrbo.

