Key Stats
Teradata Corporation provides cloud database and analytics software, products, and services. The company operates as an enterprise software provider that develops and sells database analytics software across three main areas: business analytics, cloud products, and consulting services.
Teradata serves clients in financial services, government, healthcare, manufacturing, retail, telecommunications, and transportation sectors. The company operates in North America, Latin America, Europe, the Middle East, Africa, and Asia Pacific. Teradata is headquartered in San Diego, California, with additional major locations in Atlanta and San Francisco.
The Teradata Vantage platform serves as the company’s flagship offering. This open and connected platform allows organizations to leverage data across an enterprise in hybrid environments. The platform supports cloud deployments through VantageCloud and on-premises installations through VantageCore.
Teradata History
Teradata Co-founders
Teradata Revenue
Teradata generated $1.75 billion in revenue for fiscal year 2024. This represented a 4.5% decrease from $1.83 billion in 2023. The company’s recurring revenue comprises the majority of total revenue, with consulting services contributing the remainder.
Revenue performance reflects the company’s ongoing transition to cloud-based subscription models. Teradata continues to invest in its VantageCloud platform while managing the shift from traditional on-premises deployments. The company serves approximately 1,000 enterprise customers globally.
Teradata Marketcap
Teradata’s market capitalization stands at approximately $2.1 billion as of mid-2025. The company trades on the New York Stock Exchange under the symbol TDC. Market cap has declined from its 2007 IPO levels when shares first began trading at around $5 billion valuation.
The stock has experienced volatility as the company transitions its business model toward cloud-based subscription services. Investors monitor cloud ARR growth and total ARR metrics as indicators of the company’s transformation progress.
Teradata Acquisitions
Teradata has completed numerous strategic acquisitions since becoming an independent public company in 2007. These transactions expanded the company’s capabilities in marketing software, big data analytics, and professional services.
In March 2008, Teradata acquired professional services company Claraview. This transaction expanded consulting capabilities for data warehousing implementations. Claraview previously spun out software provider Clarabridge.
The company acquired column-oriented DBMS vendor Kickfire in August 2010. This purchase added specialized database technology to Teradata’s portfolio. Later that year in December, Teradata completed its largest acquisition by purchasing marketing software company Aprimo for approximately $550 million. Aprimo provided integrated marketing management capabilities.
In March 2011, Teradata acquired Aster Data Systems for about $263 million. Aster Data brought MapReduce capabilities and semi-structured data processing technology. The acquisition helped Teradata address emerging big data requirements.
Teradata acquired Munich-based eCircle in May 2012. This European digital marketing company merged into the Aprimo business unit. The transaction expanded Teradata’s marketing applications footprint in Europe with social, mobile, and email marketing capabilities.
Additional acquisitions included Revelytix and Hadapt in 2014 for information management and Hadoop integration, RainStor for big data archiving, Appoxxee in 2015 for mobile marketing, and FLXone for digital marketing capabilities. Most recently, Teradata acquired Stemma in July 2023 to enhance data management offerings.
Teradata Competitors
Teradata operates in the competitive cloud data analytics and data warehousing market. The company faces competition from both established enterprise software vendors and cloud-native data platform providers. Major competitors include Snowflake, Oracle, and IBM.
Cloud-native platforms like Snowflake and Databricks have gained significant market share by offering flexible, scalable solutions. Traditional competitors such as Oracle, IBM, and Microsoft continue to evolve their data management offerings for hybrid environments.
| Company | Headquarters | Primary Focus |
|---|---|---|
| Snowflake | Bozeman, Montana | Cloud data platform |
| Databricks | San Francisco, California | Data lakehouse platform |
| Oracle | Austin, Texas | Database and cloud services |
| IBM Db2 | Armonk, New York | Enterprise database |
| Microsoft Azure Synapse | Redmond, Washington | Cloud analytics service |
| Google BigQuery | Mountain View, California | Serverless data warehouse |
| Amazon Redshift | Seattle, Washington | Cloud data warehouse |
| SAP HANA | Walldorf, Germany | In-memory database |
| Cloudera | Santa Clara, California | Hybrid data platform |
| Vertica | Cambridge, Massachusetts | Analytics database |
FAQs
When was Teradata founded?
Teradata was incorporated on July 13, 1979, in Brentwood, California. The company emerged from research at California Institute of Technology and Citibank’s advanced technology group.
Who founded Teradata?
Teradata was founded by Jack E. Shemer, Philip M. Neches, Walter E. Muir, Jerold R. Modes, William P. Worth, Carroll Reed, and David Hartke in 1979.
Where is Teradata headquartered?
Teradata is headquartered in San Diego, California. The company relocated from Dayton, Ohio in October 2018 as part of a rebranding effort.
What does Teradata do?
Teradata provides cloud database and analytics software, products, and services. Its Teradata Vantage platform enables organizations to store, process, and analyze enterprise data.
What is Teradata’s stock symbol?
Teradata trades on the New York Stock Exchange under the symbol TDC. The company has been publicly traded since its spinoff from NCR in October 2007.
