The global jewelry market reached an estimated $389 billion in 2025 and is projected to grow to $408 billion in 2026, according to Statista and Market Data Forecast. That puts the industry on track to exceed $590 billion by 2034, growing at a CAGR of roughly 4.8%. This article breaks down the latest jewelry market statistics for 2026, covering industry size, revenue by region, consumer trends, and the fastest-growing segments.
Jewelry Market Statistics 2026 – TL;DR
The global jewelry market is expected to generate $408.64 billion in revenue in 2026, per Statista’s forecast. Asia-Pacific accounts for more than 55% of total spending. Gold jewelry alone made up 55% of the market by material in 2025. Online jewelry sales are growing at 13% annually, with digital channels now handling 25–30% of total purchases. Lab-grown diamonds captured over 21% of the total diamond market share in 2025.
How Big Is the Jewelry Market in 2026?
Multiple research firms place the 2026 global jewelry market between $254 billion and $408 billion, depending on methodology and what product categories they include. Statista projects $408.64 billion in worldwide revenue for 2026 with a 5.1% annual growth rate through 2031. Fortune Business Insights estimates a narrower figure of $254.13 billion for 2026, growing at a 5.41% CAGR to $387.36 billion by 2034. Market Data Forecast pegs it at $408 billion for 2026.
Regardless of the exact number, all major forecasts agree the market is expanding at a steady 4.5–5.5% annual rate. China alone is expected to account for $126 billion in jewelry revenue in 2026 — more than any other single country.
| Year | Market Size (USD Billion) | Growth Rate |
|---|---|---|
| 2021 | $238.6 | — |
| 2022 | $270.0 | 13.2% |
| 2023 | $310.0 | 14.8% |
| 2024 | $348.0 | 12.3% |
| 2025 | $389.3 | 11.9% |
| 2026 (Projected) | $408.6 | 5.0% |
Source: Statista, Market Data Forecast, Fortune Business Insights
Jewelry Market Revenue by Region
Asia-Pacific continued to lead the global jewelry market in 2025, holding anywhere from 39% to 55% market share depending on the source. Fortune Business Insights reported the region generated $95.24 billion in 2025, projected to rise to $99.55 billion in 2026. China and India together drive the bulk of this spending — China is expected to generate $35.31 billion in 2026, while India is projected at $31.14 billion.
North America held about 25% of the global market, valued at roughly $78 billion in the U.S. alone in 2025. In fact, U.S. consumers spent a record $106 billion on jewelry and watches in 2025, according to Federal Reserve Economic Data. Europe accounted for approximately 20% of global revenue, with the Middle East and Africa making up around 7–10%.
| Region | Market Share | 2025 Value (USD Billion) |
|---|---|---|
| Asia-Pacific | 45% | $156.0 |
| North America | 25% | $87.0 |
| Europe | 20% | $70.0 |
| Middle East & Africa | 7% | $24.0 |
| Latin America | 3% | $11.0 |
Source: CaratTrade, Fortune Business Insights
Jewelry Market Statistics by Product Type
Rings dominated the product category, accounting for 33.9–40.1% of global jewelry revenue in 2025. Wedding and engagement rings continued to be the single largest driver within this segment. Necklaces are the fastest-growing product type, projected to grow at a 6.0% CAGR through 2033, driven by layering and stacking trends popularized on Instagram and TikTok.
| Product Type | Market Share (2025) | Projected CAGR (2026–2033) |
|---|---|---|
| Rings | 33.9% | 5.3% |
| Necklaces | 26.4% | 6.0% |
| Earrings | 21.0% | 5.1% |
| Bracelets | 13.5% | 4.8% |
| Others | 5.2% | 4.5% |
Source: Grand View Research, Fortune Business Insights
Jewelry Market by Material
Gold remained the most popular material in 2025, making up 55% of global jewelry revenue. Diamond jewelry followed at roughly 30%, with platinum accounting for about 6.8% of total sales. Silver jewelry generated approximately $42.8 billion in 2025, with sterling silver holding 70% share of the silver segment.
Diamond jewelry is projected to grow at the fastest CAGR of 5.5% from 2026 to 2033, partly fueled by lab-grown alternatives making diamonds more accessible across price points.
Lab-Grown Diamond Market Statistics
Lab-grown diamonds continued their rapid expansion. The overall lab-grown diamond market was valued between $27.9 billion and $29.7 billion in 2025, depending on the source. Fortune Business Insights projects it will reach $33.54 billion in 2026 and $91.85 billion by 2034, at a 13.42% CAGR.
Lab-grown diamonds accounted for over 21% of the total diamond market in 2025, per Statista. In the U.S. market for 1-carat engagement rings specifically, lab-grown stones reached a 56.8% share by late 2025. The retail price of a one-carat lab-grown diamond stood at about $855 in 2025 — roughly 20–40% less than a comparable mined diamond.
| Year | Lab-Grown Diamond Market Size (USD Billion) |
|---|---|
| 2023 | $22.8 |
| 2024 | $26.0 |
| 2025 | $29.5 |
| 2026 (Projected) | $33.5 |
| 2030 (Projected) | $40.8 |
| 2034 (Projected) | $91.9 |
Source: Fortune Business Insights, Research and Markets, Statista
Online Jewelry Market Size in 2026
The online jewelry market is projected to reach approximately $85.7 billion in 2026, up from about $76.2 billion in 2025. That reflects a roughly 13% annual growth rate, as digital channels continue to pull share from traditional retail. Digital platforms now account for 25–30% of all jewelry purchases globally, with mobile commerce handling over 60% of those online transactions.
U.S. jewelry e-commerce revenue is forecast to reach $8.94 billion in 2026, a 58.8% cumulative increase from 2022 levels. Direct-to-consumer brands now capture 34.7% of that total, up from 19% just four years ago. DTC jewelry brands like Pandora, Mejuri, and Brilliant Earth collectively generated $14.7 billion in annual U.S. revenue in 2026, a 41% increase from 2022.
Jewelry Consumer Demographics and Buying Trends
Gen Z and Millennials now drive 70% of online luxury jewelry purchases. A 2026 YouGov study found that buyers aged 34 and under represent 54.3% of all online jewelry purchasers in the U.S. Gen Z alone accounts for 21.8% of that group — nearly double its share in 2022, largely because of TikTok Shop integrations and social-native checkout.
Millennials (aged 25–40) make up roughly 42% of global online jewelry purchasers. About 28% of Gen Z jewelry discovery happens through social media platforms. Women continue to account for approximately 75% of total jewelry demand worldwide, though men’s jewelry is growing at 25–30% annually.
Self-Purchasing and Personalization
Jewelry buying has shifted from occasion-based gifting to self-purchasing, especially among younger consumers. A January 2026 McKinsey study found that 67.4% of jewelry buyers aged 18–44 now expect some form of product customization. Brands offering AI-driven design configurators reported a 28.3% higher conversion rate and a 19.7% increase in average order value compared to those without personalization tools.
About 63% of Millennial and Gen Z consumers prefer brands that offer bespoke or customization options, per Jewelers of America research. Ethical sourcing also matters — 62% of global consumers prefer ethically sourced and certified gold, and 72% of Gen Z buyers in one survey said they prefer lab-grown diamonds over natural ones.
Top Jewelry Companies by Revenue
The jewelry market is fragmented, but a handful of conglomerates control a disproportionate share. Richemont (owner of Cartier and Van Cleef & Arpels) holds about 20% of the global branded jewelry market. LVMH — which reported total group revenue of €80.8 billion in 2025 — operates Tiffany & Co. and Bulgari as part of its watches and jewelry division. Chow Tai Fook holds roughly 12% of the global gems and jewelry market, primarily through its 8,000+ stores across Greater China.
| Company | Headquarters | Key Jewelry Brands | 2023 Revenue (USD Billion) |
|---|---|---|---|
| LVMH | Paris, France | Tiffany, Bulgari, Chaumet | $87.4 |
| Richemont | Bellevue, Switzerland | Cartier, Van Cleef & Arpels | $21.4 |
| Chanel | London, UK | Chanel Fine Jewelry | $15.3 |
| Chow Tai Fook | Hong Kong | CTF, Hearts on Fire | $12.6 |
| Tiffany & Co. | New York, USA | Tiffany | $11.5 |
| Pandora | Copenhagen, Denmark | Pandora | $3.9 |
| Signet Jewelers | Hamilton, Bermuda | Kay, Zales, Jared | $7.2 |
Source: Zippia, Company Financial Reports
Jewelry Industry Growth Drivers in 2026
Rising disposable income in Asia remains the single largest growth factor, as both China and India add millions of middle-class consumers each year. India is expected to surpass China as the leading jewelry market in Asia-Pacific by 2033, driven by wedding demand and cultural traditions around gold.
E-commerce penetration continues to climb. McKinsey identified jewelry as the fastest-growing category in fashion by unit sales — expanding four times faster than clothing. For 70% of jewelers, omnichannel retail is expected to become the industry standard in 2026. Social commerce through TikTok Shop and Instagram is projected to exceed $100 billion in total U.S. social commerce by the end of 2026, with jewelry among the top categories.
The global shift toward sustainability also continues to reshape demand. Demand for ethically sourced gold and diamonds has risen by 54%, and recycled metals are becoming industry standards in the growing circular economy for jewelry.
FAQs
How much is the global jewelry market worth in 2026?
The global jewelry market is projected to reach approximately $408.64 billion in 2026, according to Statista. Growth is expected to continue at a 5.1% annual rate through 2031.
Which country spends the most on jewelry?
China is the largest jewelry market, expected to generate $126 billion in revenue in 2026. India and the United States rank second and third respectively.
What percentage of jewelry sales happen online?
Digital channels now account for 25–30% of total jewelry purchases worldwide. Online jewelry sales are growing at roughly 13% annually, with mobile commerce handling over 60% of online transactions.
How big is the lab-grown diamond market?
The lab-grown diamond market was valued at about $29.5 billion in 2025 and is projected to reach $33.5 billion in 2026. Lab-grown stones captured over 21% of total diamond market share in 2025.
What age group buys the most jewelry online?
Gen Z and Millennials drive 70% of online luxury jewelry purchases. Buyers aged 34 and under account for 54.3% of all U.S. online jewelry purchasers in 2026.
Sources
https://www.statista.com/outlook/cmo/accessories/watches-jewelry/jewelry/worldwide
https://www.fortunebusinessinsights.com/jewelry-market-102107
https://www.marketdataforecast.com/market-reports/jewelry-market
