KDDI Corp. history, profile and corporate video
KDDI Corp. engages in the telecommunications business. It operates through the following segments: Personal Services, Value Services, Business Services, Global Services, and Others. The Personal Services segment provides mobile handset sales and other services. The Value Services segment offers various types of content and settlement services. The Business Services segment deals with communication services, mobile handset sales, data center services, various types of information and communication technology (ICT) solution/cloud services, and other services for corporate customers. The Global Services segment involves communications services, data center services, various types of ICT solution/cloud services, and other services for companies and individuals overseas. The Others segment includes construction and maintenance of facilities, call centers, research, and advanced technology development. The company was founded by Kazuo Inamori on June 1, 1984 and is headquartered in Tokyo, Japan.“
On April 1, 2002, au by KDDI launched 3G networks using CDMA2000 1x technology.
On November 28, 2003, au by KDDI launched EV-DO Rev 0 service in the “CDMA 1X WIN” brand, and revolutionized Japan’s mobile telecommunication industry by introducing fixed rate data subscription plans at a data rate of 2.4 Mbit/s.
On December 2006, au by KDDI became the first carrier to provide an EV-DO Rev A service at a data rate of 3.1Mbit/s (downlink), 1.8Mbit/s (uplink).
au by KDDI has been very successful with its EZ wireless data services, EZweb, EZweb@mail, EZappli, EZchakuuta, ezmovie, and EZnaviwalk (GPS), using the advanced WAP technology. It supports both Java ME and BREW application environments.
In November 2004 au by KDDI introduced the music include ringtone download service Chaku Uta Full (music ringtone full), for download of full length songs to mobile phones. Within six months from introduction, on June 15, 2005, customers had downloaded 10 million full length Chaku Uta Full songs.
As of end of June 2005, au by KDDI has 20,122,700 customers, among which 18,723,200 (93%) are 3G CDMA2000 subscribers. It is Japan’s second-largest cellular operator with an increasing 20.0% market share.
On January 26, 2006, the first pointing local search application, Mapion Local Search – Powered by GeoVector, was launched on the KDDI network on their GPS and compass equipped handsets.
Recently, KDDI announced that it will collaborate with the Taiwanese manufacturer HTC Corp. to sell the mobile phone HTC J in Japan starting May 2012. The HTC J mobile phone will feature the Android 4.0 operating system.
Consumer showroom is set in Harajuku called, “KDDI Designing Studio”.
TU-KA (TU-KA by KDDI), a subsidiary company of KDDI, was a 2G PDC cellular operator in three metropolitan areas (Tokyo, Nagoya, and Osaka), which did not apply a 3G license. TU-KA was best known for having singer Ayumi Hamasaki to appear in their commercials. TU-KA was closed on March 31, 2008.
DDI Pocket, a PHS operator, was previously owned by KDDI but has now been spun off as Willcom.”
*Information from Forbes.com and Wikipedia.org
**Video published on YouTube by “KDDIofficial“