Kimberly-Clark de México SAB history, company profile (overview) and history video
Kimberly-Clark de México, S.A.B. de C.V. (KCM) is a personal care company headquartered in México City, Mexico. It manufactures and markets disposable diapers, feminine-care pads, bathroom and facial tissue, napkins, kitchen towels, hand towels, and others.
Its portfolio of brands includes: Huggies, KleenBebé, Pull-Ups, Evenflo, Kleenex, Kotex, Depend, Kleenex Cottonelle, Pétalo, Suavel, Vogue, Sanitas, Marli y Kimlark, Jabón Escudo Antibacterial, and Jabones Kleenex.
HISTORY
Kimberly-Clark de México’s history began in 1925 when the paper mill “La Aurora, S.A.” was established in Naucalpan de Juárez, Estado de México.
In 1931, Kimberly-Clark Corporation (KCC) began marketing of Kotex pads and Kleenex tissues in Mexico.
In 1959, Kimberly-Clark Corporation (KCC) fully acquired the paper mill La Aurora, becoming Kimberly-Clark de México (KCM).
In 1962, Kimberly-Clark de México (KCM) became a public company, being listed on the Mexican Stock Exchange.
In 1974, the pre-fold KleenBebé diaper was launched.
In 1981, the Bajío Factory and Cuautitlán Factory, later known as PROSEDE, started operating. KCM started selling the first diaper with elastic in the crotch in the Mexican market.
In 1988, the company began marketing hygiene institutional products for restaurants, hospitals and hotels, such as toilet paper, hand towels, liquid soap, napkins, dispensers, and others.
In 1993, Huggies diaper was launched, and the Ramos Arizpe Factory started operations.
In 1995, the Tlaxcala factory started operating manufacturing diapers and nonwovens.
In 1996, KCM merged the Industrial Company of San Cristobal, a Mexican subsidiary of Scott Paper group, acquiring factories of Ecatepec, Morelia, San Rafael, and Texmelucan.
In 2001, wet wipes production began at the Tlaxcala factory, with KCC’s worldwide unique technology known as COFORM. The company also launched toilet paper Pétalo Sensations.
In 2009, Kimberly-Clark de México acquired the Diapro and Biosan brands from Hygienic Products, S.A. de C.V.
In 2011, KCM acquired assets in Mexico from Georgia Pacific Tissue de México, S.A. de C.V. Company, integrating their operations in a factory in Toluca, Estado de México.
In 2012, KCM acquired the Evenflo company, adding accessories for babies to its product portfolio, such as sippy cups, pacifiers, bottles, breast pumps, and others.
In 2013, KCM started the distribution and sales in Mexico of Kéranove hair dye, through a business alliance with the French company Eugene Perma.
In 2015, the company ventured into the bar soap product category with the Kleenex brand.
With over 8,000 employees, Kimberly-Clark de México, S.A.B. de C.V. (KCM) is considered one of the Largest Public Companies in the World, according to Forbes.
*Information from Forbes.com, Wikipedia.org, and www.kimberly-clark.com.mx/en.
**Video published on YouTube by “Kimberly-Clark Corporation“.
**Video published on YouTube by “Companies History“.