Meta reported $56.31 billion in revenue for the first quarter of 2026, a 33% jump and its fastest growth since 2021. Behind that figure sits a one-line mission the company adopted in 2026: to build the future of human connection and the technology that makes it possible. This post covers Meta’s mission and vision statements, its six core values, how staff rate them, and the culture they shape.
Meta Mission Statement – TLDR;
- Meta’s mission statement is “to build the future of human connection and the technology that makes it possible,” wording the company adopted in 2026.
- The earlier mission, used from 2017, asked Meta to give people the power to build community and bring the world closer together.
- Meta has no formal published vision statement; its working vision points at the metaverse and AI as the next computing platform.
- Six core values guide daily work, among them Move Fast and Focus on Long-Term Impact.
- Meta’s mission, vision and values motivate 66% of employees, according to Comparably.
What Is Meta’s Mission Statement?
Meta adopted its current mission statement in early 2026: to build the future of human connection and the technology that makes it possible. It replaced the longer line used since 2017, which asked the company to give people the power to build community and bring the world closer together.
The shorter wording drops the social-network framing and points at infrastructure, the apps, AI systems and devices people use to connect. Meta reached 3.56 billion daily active people across Facebook, Instagram, WhatsApp and Messenger in March 2026, so the mission now applies at the scale of nearly half the planet.
Mark Zuckerberg ties the mission to spending. Meta guided 2026 capital expenditure to between $125 billion and $145 billion, most of it for AI and data centres. Meta’s full company profile shows how far that bet has moved the business since the 2021 rebrand.
Meta year-over-year growth across key metrics, 2026.
Meta Vision Statement
Meta has not published a single formal vision statement the way it states its mission. Comparably lists the field as empty. In practice the vision points at the metaverse and artificial intelligence as the computing platform that follows the phone.
Zuckerberg has described a future where headsets and smart glasses replace screens and AI assistants handle routine tasks. Reality Labs, the division building that hardware, posted $2.21 billion in revenue in 2025 against cumulative losses above $75 billion since 2020. The vision stays expensive and unproven.
Advertising pays for it. Ads bring in about 97% of revenue, and that cash funds the long-term bet. Microsoft and Google are chasing the same AI ground, which raises the stakes on Meta’s spending. Growth in the first quarter of 2026 ran fastest outside Meta’s core markets.
Meta revenue growth by region, year over year, 2026.
Meta Core Values
Meta lists six core values that shape how teams work and which behaviour the company rewards. Zuckerberg introduced the current set after the 2021 rebrand, and recruiters still screen candidates against them.
- Move Fast favours quick iteration and shipping over waiting for perfect work.
- Focus on Long-Term Impact pushes teams toward bets that pay off over years, not quarters.
- Build Awesome Things asks for products that aim higher than merely useful.
- Live in the Future tells staff to build for where technology is heading.
- Be Direct and Respect Your Colleagues calls for candid feedback without the corporate padding.
- Meta, Metamates, Me sets the priority order: mission first, teammates second, yourself last.
These Meta values turn up in capital allocation as well as hiring. The same long-term framing justifies the AI and metaverse spending the mission describes.
Meta Employee Alignment
Meta’s mission, vision and values motivate 66% of employees, based on Comparably ratings. For 17%, the company mission is the main reason they stay. Pay ranks first for most, with only 6% naming the mission as the top draw of their job.
Meta’s employee Net Promoter Score sits at 28, drawn from 3,063 ratings. 55% of staff would recommend Meta as a workplace, 18% are neutral and 27% would not. The company’s happiness score earns an A+ across 9,854 ratings and ranks third among peers such as Google and Amazon on that measure.
Meta employee recommendation sentiment, 2026.
Meta Culture
Meta runs a high-performance culture that rewards measurable impact. Employees rate it 3.6 out of 5 on Glassdoor, with pay scoring 4.6, culture and values 3.0, and work-life balance 2.9. About 54% would recommend it to a friend.
The ratings reflect strain alongside ambition. In May 2026 Meta cut roughly 8,000 jobs, near 10% of staff, and closed thousands of open roles. The company employed about 77,900 people at the end of the first quarter.
Internally the culture leans on the six values and a phrase staff repeat: this journey is 1% finished. Recruiters test candidates against Move Fast, Build Awesome Things and Focus on Long-Term Impact, so the values shape who gets hired as much as how people work.
Meta Glassdoor ratings by category, 2026.
FAQs
What is Meta’s mission statement?
Meta’s mission statement is to build the future of human connection and the technology that makes it possible. The company adopted this wording in 2026, replacing its earlier line about building community and bringing the world closer together.
What is Meta’s vision?
Meta has no formal published vision statement. In practice its vision is to make the metaverse and AI the next computing platform, with headsets, smart glasses and AI assistants replacing today’s screens.
What are Meta’s core values?
Meta has six core values: Move Fast, Focus on Long-Term Impact, Build Awesome Things, Live in the Future, Be Direct and Respect Your Colleagues, and Meta, Metamates, Me.
How much revenue did Meta make in 2026?
Meta reported $56.31 billion in revenue for the first quarter of 2026, up 33% year over year. Net income reached $26.77 billion, though $8.03 billion came from a one-time tax benefit.
How many people use Meta daily?
Meta recorded 3.56 billion daily active people across Facebook, Instagram, WhatsApp and Messenger in 2026, up 4% from a year earlier but the first quarter-over-quarter decline in the company’s history.
Sources
https://investor.atmeta.com/investor-news/press-release-details/2026/Meta-Reports-First-Quarter-2026-Results/default.aspx
https://www.sec.gov/Archives/edgar/data/0001326801/000162828026028526/meta-20260331.htm
https://www.comparably.com/companies/meta/mission
https://www.metacareers.com/culture
