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BMW Group history, profile and history video

Bayerische Motoren Werke AG engages in the manufacture and sale of automobiles and motorcycles. The company operates its business through the following segments: Automobiles, Motorcycles, Financial Services, and Other Entities. The Automobiles segment develops, manufactures, assembles, and sells cars and off-road vehicles, under the following brands: BMW, MINI and Rolls-Royce, as well as spare parts and accessories. The Motorcycles segment develops, produces, assembles, and markets BMW and Husqvarna brand motorcycles, as well as spare parts and accessories. The Financial Services segment includes car leasing, fleet business, retail customer and dealer financing, customer deposit business, and insurance activities. The Other Entities segment is comprised of holding, operating, and group financing companies. Bayerische Motoren Werke was founded on March 6, 1916 and is headquartered in Munich, Germany.

“BMW Group History

Defining moments in the history of the BMW Group

We invite you to take a tour through the history of the BMW Group and describe the most important milestones in its past.

2013 – Launch of the BMW i3.

BMW embarks on a new era of electric mobility. With the BMW i3, the new BMW i brand presented the first all-electric series-production model from the BMW Group. Propelled by an electric motor – and thus entirely emission-free – this vehicle delivers a completely new driving experience that is compelling for its agility and sheer fun. Never has sustainability been so electrifying.

2011 – Mobility Services: DriveNow.

2007 – Opening of BMW Welt.

2005 – The Leipzig Plant starts up production.

2004 – Joint venture in China: Plant Dadong in Shenyang

2004 – The BMW 1 Series – Driving pleasure for the compact class.

2003 – Rolls-Royce Motor Cars launches new Phantom on the market.

2003 – Rolls-Royce Plant Goodwood.

2001 – The MINI – Premium in the small-car segment.

2000 – The BMW Group establishes a new trajectory.

2000 – The Eberhard von Kuenheim Foundation.

1999 – BMW X5: The birth of the Sports Activity Vehicle.

1998 – Rolls-Royce comes to BMW.

1994 – Acquisition of the Rover Group.

1994 – BMW goes to the USA.

1987 – BMW starts up in Regensburg.

1985 – BMW Technik GmbH.

1973 – Worldwide creation of sales subsidiaries.

1973 – The BMW headquarters and the Museum.

1972 – The founding of BMW Motorsport GmbH.

1972 – BMW starts up in South Africa.

1971 – BMW Kredit GmbH.

1969 – Motorcycles to Berlin.

1967 – New location: the plant group Dingolfing.

1961 – The New Class makes a breakthrough.

1951 – The BMW 501. The first post-war BMW automobile.

1945 – The Munich plant is dismantled.

1945 – Reconstruction difficulties.

1942 – Forced labour at BMW.

1941 – BMW in World War II.

1936 – Establishment of the “Shadow Plant” Allach.

1934 – Aero-engine manufacture becomes autonomous.

1923 – BMW R 32 – the first BMW motorcycle.

1922 – Company relocation and new beginning.

1916 – Establishment of BMW.”

*Information from Forbes.com and Bmw.com

**Video published on YouTube by “BMW Alpina