Lancome history, profile and corporate video
Lancome is a French luxury cosmetics house that has been owned by L’Oreal since 1964. Its products include: Tresor Eau de Parfum, Juicy Tubes, Bi-Facil Eye Makeup Remover and the Definicils mascara franchise that has remained a top-ranking mascara for over a decade. The brand’s sales were up 10% in 2012. Some of the silver screen’s most iconic stars have been featured in Lancome campaigns including: Isabella Rosselini, Julia Roberts, Kate Winslet and Penelope Cruz.”
Lancôme launched its first five fragrances in 1935 at the World’s Fair in Brussels: Tendre Nuit, Bocages, Conquete, Kypre and Tropiques. Lancome fragrances are made in association with perfumers Alain Astori, Annick Menardo, Daniela Roche-Andrier, Christian Biecher,Jacques Cavallier, Calice Becker, Pauline Zanoni, Maurice Roucel, Thierry Wasser, Christine Nagel, Armand Petitjean, Gerard Goupy,Olivier Cresp, Harry Fremont, Alberto Morillas, Dominique Ropion, Olivier Polge, Francis Kurkdjian, Robert Gonnon, Nathalie Lorson,Sophia Grojsman, and Alienor Massenet.
Lancôme has expanded its business into makeup and skincare products.”
*Information from Forbes.com and Wikipedia.org
**Video published on YouTube by “LancomeIndia“