Xiaomi Corporation history, profile and corporate video
Xiaomi Corporation is a Chinese multinational electronics company headquartered in Beijing, China. It was founded in April 2010 by Lei Jun and six other co-founders: Lin Bin (vice president of the Google China Institute of Engineering), Zhou Guangping (senior director of the Motorola Beijing R&D center), Liu De (department chair of the Department of Industrial Design at the University of Science and Technology Beijing), Li Wanqiang (general manager of Kingsoft Dictionary), Huang Jiangji (principal development manager), and Hong Feng (senior product manager for Google China).
The company’s first smartphone, Xiaomi Mi 1, was released in August 2011.
The company’s name „Xiaomi” is the Chinese word for “millet”. However, Lei Jun suggested there are more meanings than just the “millet and rice”. He linked the “Xiao” part to the Buddhist concept that “a single grain of rice of a Buddhist is as great as a mountain”, suggesting that Xiaomi wants to work from the little things, instead of starting by striving for perfection, while “mi” stands for “Mobile Internet”, and it also has other meanings, including “Mission Impossible”, referring to the obstacles encountered in starting the company.
The company designs, manufactures and sells smartphones, hardware and software products, laptops, headphones, speakers, home appliances, bags, shoes, robot builders, electric scooters consumer electronics, and many other products.
With more than 18 000 employees, Xiaomi Corp. is a Fortune 500 company with its products present in more than 100 countries and regions around the world. It is considered one of the largest internet companies and one of the world’s largest smartphone manufacturers alongside Apple, Samsung, and Huawei. According to Forbes, it is considered one of the top 2000 largest public companies in the world and one of the Top Regarded Companies.
*Information from Forbes.com, Wikipedia.org, and www.mi.com/global/about.
**Video published on YouTube by “Xiaomi“.